SMM Panel Price Index

What is read. The public price list of 34 SMM panels, every six hours. No panel is asked for an API key and no login is used: the catalogue each panel already publishes is the whole input.

What is compared. Service names are resolved into products that can honestly be compared - the same thing is written differently on every panel, with emoji, brackets, speed tags and country flags. At the last crawl 147,869 priced services resolved into 25,661 products, of which 8,564 are sold by 2 or more tracked panels and are therefore in this index.

What is thrown away first. Panels do not delete a service they stopped supplying; they price it at zero or at a figure nobody could pay. 484 of 139,979 current listings (0.3%) are not prices at all and are dropped before anything is compared. An offer far below the median of its own product is treated as dormant rather than as a bargain.

How the spread is stated. Each product's own multiple is its median price divided by the cheapest tracked price for the same product. The figure for a platform is the median of those multiples, never the ratio of two medians, which would say only that expensive products are expensive.

How a panel counts once. A panel enters a product once, at its own cheapest listing of it. It is sole cheapest only where it is strictly below every other tracked panel, and tied cheapest where another tracked panel sits at the identical price. The two are never added together, and the standings below are measured over the 5,001 products at least 3 tracked panels sell - with two, cheapest is a coin toss.

“Cheapest” on this page means the lowest price among the SMM panels PanelHawk tracks, every one of which resells through an API. It is a price you could buy at, not a claim about the floor of the whole market. Retired services that panels hide behind zero or implausible prices are discarded before anything is compared, and an offer far below the median is treated as dormant rather than as an opportunity.

Each panel counts once per product, at its own cheapest listing. A product sold by exactly two panels can never show more than 2x by construction - the cheaper of two prices is never further than half from their median - so the fifth column is a floor and not a ceiling, and the last column is the honest read of how far apart this market is. A dash there means the platform has fewer than 5 products that 10 or more tracked panels sell. Platforms with fewer than 5 contested products are left out rather than shown on thin evidence.

The spread is widest on Twitter, where the median price of a typical product is 1.2 times the cheapest tracked price for the same thing across 562 products, and narrowest on Medium at 1.0 times. A narrow spread is not a worse market. It is a market where the providers behind the panels are the same few, so there is less to find and less to lose.

Sole and tied never blend. A product where two tracked panels list the identical lowest price belongs to neither of them: folding it into one total would hand it to whichever panel a sort returned first, and the table would name a different winner on every rebuild. 20 of the panels listed here share a lowest price with another tracked panel on at least one product. Each product counts once, at each panel's own cheapest listing of it, and a product where two panels list the identical lowest price counts for neither: it is a tie, not a win. Which panel is cheapest on which product is not published: this is the count only.

A typical scanned panel lists 1,200 services, of which 484 match a product several tracked panels also sell. Of those, the median panel prices 14 within 35% of the cheapest source we can see and 40 at 3 times the market median or above. Nobody chooses either. They were priced when the supplier was cheaper, and nobody went back.

Anyone may quote or republish these figures, with a link to this page. The data is released under CC BY 4.0: use it commercially, adapt it, republish it, as long as PanelHawk is credited and the link is live.

How to cite it. PanelHawk, SMM Panel Price Index, edition of 2 November 2026 (crawl 02 Nov 2026, 02:47 UTC). https://panelhawk.com/market/price-index/

If a figure looks wrong, say which one. Every number on this page is a query against a stored crawl, so it can be shown row by row. Write to [email protected] with the product or the panel and you get the rows behind it.